Human resources are among the most valuable resources any business can have. Without the right leaders and employees, even the best business ideas can fail. Effective recruitment is therefore essential for getting…
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Writing a business plan is an essential part of establishing a new business if outside capital needs to be raised, as potential investors will want to see what the business…
Establishing a new business is a multi-step process that begins with market research. Before a new business can launch, a gap in the market needs to have been identified and information about…
Marketing strategy is an essential part of any new product’s success. Clayton Christensen, a professor at Harvard Business School, says that there are approximately 30,000 new products launched every year….
Starting a new business or introducing a new product line requires a marketing campaign to spread the word and ensure potential customers know about the products and are engaged with…
Managerial feasibility studies are a form of project analysis that look at every aspect of a proposal to determine its likelihood of success before commencing. These types of studies take…
Starting or growing a business requires the acquisition of funding, which is most often sourced through credit. Lenders use the 5 C’s of credit to determine whether a borrower is safe to…
CPM, or corporate performance management, is the term used to describe the collection of systems, processes, metrics and methodologies used to manage and monitor an enterprise’s business performance. CPM applications…
The terms ‘invention’ and ‘innovation’ are often used interchangeably in business, yet there is a subtle but distinct difference between the meaning of the two words. Essentially, invention refers to…
Innovation is key to growth, as without innovation we do not get disruption. Without disruption, we do not get change, and without change we do not see businesses expanding. A definition of…
