Human resources are among the most valuable resources any business can have. Without the right leaders and employees, even the best business ideas can fail. Effective recruitment is therefore essential for getting…

Writing a business plan is an essential part of establishing a new business if outside capital needs to be raised, as potential investors will want to see what the business…

Establishing a new business is a multi-step process that begins with market research. Before a new business can launch, a gap in the market needs to have been identified and information about…

Marketing strategy is an essential part of any new product’s success. Clayton Christensen, a professor at Harvard Business School, says that there are approximately 30,000 new products launched every year….